Roadmapping is a strategic process, a visual communication tool, and planning technique that helps organizations coordinate strategic initiatives across portfolios, programs, products, and projects.
Initially adopted by product organizations, and most frequently high-tech, roadmapping is gaining popularity in the engineering world and within IT organizations.
By defining a roadmap, you can illustrate how objectives and drivers (usually tied to markets) are linked to enablers (such as products, platforms, technologies, processes, or people), to be accomplished within a given time-frame (usually a matter of years).
This 30 minute webinar draws on Planisware Enterprise's experience with different implementations, and shows an example of how an organization can use roadmapping tools to:
- Communicate and disseminate corporate strategy
- Plan the technologies, products, and marketing events across a business unit and within a product line
- Impact test different scenarios and identify the right one to address a potential risk
- Graphically report key project information